Managing your Media Performance

This practical, full day media training workshop is a comprehensive introduction to Australian media – print, radio, TV and digital/ online. In just one day we’ll give you the frameworks, tools and techniques you need to be confident in a media interview. Tailored to your specific needs, this workshop is ideal for those who are new to media training.

You will learn:

• What is newsworthy, how to attract and focus a journalist’s attention
• Tools to plan your media interview and sharpen your messages
• Techniques to handle difficult questions and stay focused
• The art of the sound bite, delivering strategic and irresistible news grabs every time
• What to do and what not to do – tips and tools to keep you safe and effective
• Sounding great on radio, looking great on TV
• Negotiating your media interview – from the first contact through to following up after your news appears

You will practice your media interview skills with exercises and realistic interview role plays performed by a working journalist.

Interested in social media and its role in the media landscape? We can add on a module examining this communication phenomenon.

Format: Workshop
Skill level: Beginner media training
Duration: Full day
Number of participants: Ideal for groups of up to four, but can accommodate up to six. We can train larger groups on request.

NEW! PUBLIC WORKSHOPS: Contact us for the next available date. Click for PDF brochure.

Contact us for detailed costing and specifications for all your media training needs.