Crisis Workout

Bring your crisis communication plan to life and put your crisis spokespeople through their paces with this intense and realistic crisis media simulation.

Using a realistic scenario your crisis communication team must declare the crisis and then work through the resulting media frenzy. The communication team will develop messages for spokespeople to deliver in true to life media interview role plays with a variety of journalists. As the crisis moves through its three phases you will exercise your crisis plan, identify its strengths and explore its gaps – so you are crisis ready.

We work through your crisis communication plan to develop realistic scenarios and challenges, so you get the real experience. Our team of senior journalists will give your crisis spokespeople a media interview workout they will never forget, which will sharpen their skills and equip them for when the inevitable happens.

You will learn:

• How robust your crisis plan really is
• Is your senior team prepared to face a crisis
• The strengths and development opportunities of your key crisis spokespeople
• Gaps that threaten your crisis communications

Format: An interactive simulation done as a desktop or using your crisis response facilities.
Skill level: This is advanced media training, designed for people who have previous crisis experience or crisis media training and are ready to face a crisis.
Duration: Full day or half day.
Number of participants: For small groups or the entire crisis team.

Contact us for detailed costing and specifications for all your crisis media training needs.