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Resources

Media Tips

A media interview is your chance to express your views to your target audience so you can influence their perceptions, beliefs or actions. These simple tips can make your interview more effective...

Crisis Tips

When a crisis happens the media will be there reporting it. Treating them as the enemy or blocking them won't stop them reporting, it will make them hostile...

What to ask your trainer

Not all media trainers are equal. If you are trusting one with your reputation there are a few simple questions to help give you confidence in your selection...