Media Fundamentals
We give you the fundamentals of working with the Australian media - how the news cycle works, what drives journalists, what makes great media talent and the specific demands of Print, Radio and Television journalists.
This customised seminar for groups of 15+ includes:
- Inside the mind of a journalist
- What makes news?
- Your organisation's media policy and protocols
- Key messages
- What to do when a journalist calls
This seminar is ideal for those working in PR, taking calls from journalists or preparing media releases.
Clarity offers Media Fundamentals as a 3 hour seminar.
Contact us for a quote and further information for all your media training, crisis training and communication training needs.

