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Media Crisis Plans that Work




​This rigorous and practical workshop will give you a blue print to build your own crisis communication plan so that you are prepared when the media comes knocking.
Our proven nine step process takes you from performing a crisis audit through to building a crisis communications tool kit. We'll also show how to select and test your crisis spokespeople.
 
We look at how the media report a crisis and what they need from you at each phase so you can anticipate their needs and build a crisis communication plan to protect your reputation in a crisis.

You will learn:

  • How to perform a risk audit to identify and evaluate potential threats;
  • The nine essential steps to develop a crisis communication plan that works;
  • How to select your crisis communication team;
  • Who should be the public face of your crisis;
  • Pitfalls and assumptions that threaten your crisis plan;
  • What materials and resources you need to survive a crisis;
  • Techniques to gain executive buy-in and keep your crisis plan current;
  • Lessons from successful crisis plans.
Format
Workshop

Skill level
Designed for communications professionals and those tasked with crisis comms. A working knowledge of media or prior media training is desirable.

Duration
We need a full-day for the best results, but we can deliver a half-day version.

Number of participants
Up to 10 participants; larger groups on request.
BOOK THIS WORKSHOP
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 02 9880 8544

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clarity@claritysolutions.com.au

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  • Home
  • Training Programs
    • Media Training >
      • Media Essentials
      • Managing Your Media Performance
      • 30 Minutes with the Media
      • Media Crisis Plans that Work
    • Crisis Training >
      • Crisis Essentials
      • Crisis Workout
      • Crisis Fundamentals
    • Executive Coaching >
      • What To Expect
    • Presentation Skills
    • Strategic Communication >
      • High Stakes Speech and Presentation Skills
      • Speech & Presentation Skills
      • Strategic Conversations
      • Communicate Leadership
    • Thought Leadership
    • Social Media
  • Resource Hub
    • Interview Tips
    • Crisis Media Tips
    • Visual Language >
      • Memorable One-Liners
    • Dressing For Television
    • Sounding Great On Radio & Podcasts
    • Social Media For Business
    • Perfect PowerPoint
    • Clearway Blog
  • About Clarity
    • Meet The Team >
      • Geoffrey Stackhouse
      • Sharon Leifer
    • Why Clarity?
    • How to Choose a Trainer
  • Contact Us